In an exhausting few days I’ve phoned almost 50 small Australian businesses across the country in an effort to generate interest in Fill The Dams. Whilst I admit that business decisions take time it’s been a little disappointing that not one has gotten back to me with a contribution or even a little feedback. I’ve been careful to not be pushy but it seems the offshore telemarketing scourge over the past few years has finally made cold calling ineffective.

However the single sour experience to come out of this effort was the response I received from one cocky representative of a water-saving bathroom products distributor. The business in question shall not be named but I can tell you the man I spoke to laughed derisively when I introduced Fill The Dams, mentioning that it was just about to rain. In reply I agreed that things were looking up but added that the drought and the state of our catchments is still a major problem that must be addressed. Inappropriate laughter continued and he added some other wisecrack about a glass being half full.

Whichever way you look at it his behaviour was pretty low. It’s disturbing to think there’s probably a minority out there who hide under the veil of ethical/green/environmental business just to make a quick buck. Hopefully my message got through to at least one or two.

In other news I stumbled upon what must be the world’s first “green” social network RiverWired. The site is still in its infancy and needs some fresh talent, so I invite you all to sign up and join the Fill The Dams group so I can get to know you all.